The Business Impact AI Masterclass: Beyond Experimentation

In 2015, I asked my team of 1,200 researchers a simple question:

Can we build an AI platform that doesn’t just predict or automate but actually delivers business impact at scale?

Nine years later, that question has taken shape as Purple Fabric, the world’s first Open Business Impact AI Platform. We formally launched it on 12th May in the Financial Times and on 26th May in The Economic Times in India.

What followed has been nothing short of humbling. In just 60 days, we have hosted over 50 bootcamps and welcomed more than 5,000 participants to the Business Impact AI Masterclass in Mumbai, Bengaluru, South Africa, and virtually across the world.

These conversations are not about AI theory. They are about execution. They are about how leaders can move beyond experimentation and apply AI to:

* Reimagine Customer Experience

* Reimagine Product Innovation

* Reimagine Operational Efficiency

* Reimagine Risk and Compliance

On August 13th, I look forward to continuing this journey in Delhi with forward-looking enterprises (digital, product-led, and service-driven), each exploring how AI can unlock real business value.

We will also discuss the foundational ideas behind Purple Fabric:

* Enterprise Knowledge Garden

* Enterprise Digital Experts, not just agents

* And EnterpriseGPT, built for real, governed outcomes

This Masterclass represents a decade of belief that AI must be grounded in purpose, governed with discipline, and designed to deliver measurable outcomes.

– Holiday Inn, Aerocity, Delhi

– August 13, 2025

– 6:00 PM to 8:00 PM 

Register here: https://lnkd.in/gdnPXVnY

I look forward to an evening of deep exchange, shared learning, and meaningful dialogue.

Because if it doesn’t deliver business impact, it isn’t enterprise AI.

September 8, 2025

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Author
Arun Jain